Author

Вікторія Жидок

Вікторія Жидок – кандидат економічних наук, доцентка з понад 10-річним досвідом у маркетингу, аналітиці та успішною практикою управління магазинами на світових торгових платформах Etsy, eBay, Shopify та Amazon. Експертка з електронної комерції та міжнародної доставки у компанії Western Bid. Спеціалізується на аналізі ніш та ринкових трендів, SEO-оптимізації лістингів та впровадженні стратегій масштабування бізнесу на глобальних маркетплейсах.

AUTHOR'S PUBLICATIONS

The buyer opened a case on Etsy: how seller protection works and when the platform issues a refund instead of you

Learn how Etsy seller protection works in 2026: what cases the platform covers, when Etsy issues refunds from its account, the requirements for tracking and shipping profiles, and how to reduce seller losses when opening a dispute.
This excerpt is based on the introduction and summary of the article: a limit of up to $250, 4 types of coverage, the role of tracking and shipping profiles, and the logic of refunds issued by Etsy.

TOP 5 Worst SEO Optimization Tips on Etsy: What Not to Do

SEO optimization on Etsy can ruin your shop if you follow harmful advice. Find out why you shouldn’t close your shop, change keywords daily, ignore SEO, attract non-targeted traffic, and incorrectly assess listing conversions.

Shopify Ukraine: how to open an online store in 2026

How to open a Shopify store in Ukraine in 2026? Find out how to register a store, set up a site for international customers, add products, and connect international payments for sales in the USA, Europe, and other countries.

Niche on Etsy: what to buy for cats and dogs on Etsy

What are people buying for cats and dogs on Etsy in 2025? Find out which pet memorial items are in demand: ashes urns, memorial boxes, keychains, photo frames, portraits from photos, and other personalized items for pets.

Western Bid Authors

Design ohne Titel (17)

Maria Kaganovich

Expert in marketing and brand strategy

173 articles

Design ohne Titel (16)

Oleksandr Radich

Representative of Western Bid in Ukraine

271 articles

Design ohne Titel (15)

Victoria Zhidok

E-commerce and international shipping expert

119 articles

doroshenko_andriy

Andrii Doroshenko

Executive Director of Western Bid Ukraine

104 articles

Design ohne Titel (13)

Romanenko Kateryna

Head of the Marketing Department

156 articles

Design ohne Titel (12)

Mikhail Berman

Chief Executive Officer of Western Bid

172 articles